Private Label, White Label & Custom Collaborations

Where skin health meets innovation—for brands that demand more.

At AYU Sunless, our roots are in formulation. With decades of expertise in sunless tanning and skin care, we’ve helped shape countless product lines through thoughtful, high performance private label solutions. Our approach is grounded in both science and Ayurvedic principles—focused on healthy skin, clean formulation, and long-term results. Today, while our primary focus is the growth of the AYU brand, we continue to offer limited private label, white label, and collaborative opportunities to those who share our values. If you're seeking a true partner to bring your product vision to life—with intention, innovation, and integrity—we invite you to connect.

What We Offer

Private Label

• Custom-formulated spray tan solutions from scratch. Ideal for established brands ready to invest in unique, performance-driven formulas.

White Label

• Pre-formulated, professional-grade products using AYU’s tested blends. Just add your branding—perfect for spas, spray tan professionals, and boutique retailers. Minimums start at 25 units per product.

Product Collaborations

• Have a big idea but don’t want to start from scratch? Let’s explore it together. We occasionally co-create signature formulas, seasonal drops, or exclusive lines with industry professionals and educators.

Current White Label Products

Here are some products available in stock with low minimums (25 units):

• Hydrating Facial Tanning Mist – Clear milky, fragrance-free (4 oz white bottle with black sprayer)
• Facial Tanning Water – Water-clear, fragrance-free (4 oz white bottle with black sprayer)
• Self-Tanning Mousse – Brown bronzer, mild fragrance (5 oz black bottle)
• Touch-Up Self-Tanner with Bronzer – Brown bronzer, mild fragrance (4 oz white bottle with black sprayer)
• TSA-Approved Sizes

Ask us if you’d like more information on any of these products or upcoming launches.