Your At-Home Tan Awaits

Get your perfect, natural-looking glow, anytime, anywhere with AYU Sunless Self-Tanners. Skincare-infused formulas nourish, protect, and deliver beautiful, believable color, free from sun damage.

Effortless. Radiant. Sunless.

Why Choose AYU Sunless Self-Tanners?

AYU Sunless Self-Tanners deliver a healthy, natural-looking glow while supporting your skin's health.

Infused with skin-nourishing botanicals, these formulas make at-home tanning easy, reliable, and skincare-friendly.

✔️ Streak-free

✔️ Never orange

✔️ Fades evenly

 ✔️ Your skin is just better, radiant, hydrated, and glowing

How You'll Benefit from AYU Sunless Self-Tanners

Your skin deserves to look its best and feel its best. Here's how AYU Sunless Self-Tanners help you glow with confidence, comfort, and care.

  • Feel Confident in Your Glow
  • Enjoy a natural-looking, believable tan, never orange, always radiant. Your skin looks like you, just with a little more sunshine.
  • Protect Your Skin's Health
  • Skip the UV damage. Our formulas provide the bronzed look you desire without the risk of sunspots, fine lines, or premature aging.
  • Achieve Salon-Quality Results at Home
  • Even streak-free color every time, Perfect for both first-timers and seasoned tanners.
  • Enjoy Comfortable, Weightless Wear
  • No sticky feeling. No greasy residue. Just soft, hydrated skin that feels as good as it looks.
  • Fits Your Skin, Your Routine
  • Suitable for all skin types and tones. Choose from clear or bronzer guide options and customize your depth of color—light glow or deep bronze, it's up to you.
  • Trust What's on Your Skin
  • Skin drying alcohol-free, paraben-free, and formaldehyde-free. We use only skin-safe, skin-loving ingredients to protect and nourish your skin.
  • Look Fresh, Even as It Fades
  • Fades gradually and naturally—no patchy spots, no weird color changes.
  • Made with Care, Not Mass Production

 Manufactured in small batches in Chattanooga, Tennessee, for fresh, consistent quality in every bottle.

Discover AYU Sunless, where skincare and sunless tanning come together for beautiful results that feel as good as they look.

Cruelty Free

Cruelty Free

100% Vegan

100% Vegan

For All Skin types

For All Skin types

Natural Ingredients

Natural Ingredients

Made in USA

Made in USA

Made in Small Batches

Made in Small Batches